|Now in its third year, Power to the Pixel brings its leading cross-media course, The Pixel Lab to the Resort Schwielowsee, Potsdam, Germany once again.
The Pixel Lab is a unique, project-focused business development course for European film and media professionals. Participants will develop the skills necessary to create, finance and distribute cross-media stories - stories that can span any combination of film, interactive, live event, mobile, gaming, TV, publishing, online. The Pixel Lab focuses on future proofing project development, company growth and competitiveness in the international multi-platform marketplace.
Power to the Pixel will select up to 40 European producers, storytellers, decision-makers and executives to attend an immersive six-day residential workshop from 1 - 7 July 2012. The course looks at the whole digital ecosystem for film and media businesses - how the way audiences are engaging with films across platforms is affecting the way that we develop, finance and distribute story properties of the future
Further to the residential workshop, producers attending The Pixel Lab with a cross-media project receive distance mentoring over the summer to help take their project to the next level. For the final stage project producers come to London in mid October 2012 where they will receive pitch presentation mentoring from an industry expert, attend Power to the Pixel's internationally renowned Cross-Media Forum, culminating in project presentations to select invited industry guests and an afternoon of business meetings with financiers and potential partners.
Teaching is led by the top international practitioners currently working in the cross-media space. Confirmed tutors for 2012 include: Nuno Bernardo, CEO & Producer, beActive (PORT), Wendy Bernfeld, Digital Rights Licensing & Founder, Rights Stuff (NETH), Sean Coleman, Award-winning Cross-Media Writer and Producer (UK), Ben Grass, MD Pure Grass Films (UK), Tishna Molla, COO & Producer, Power to the Pixel (UK), Michel Reilhac, Executive Director ARTE France Cinéma (FR), Liz Rosenthal, Founder & CEO, Power to the Pixel (UK), Adam Sigel, Content Strategist, Writer & Producer (USA), Inga von Staden, Media Architect & Educator (GERM), with more tutors to be announced.
See last year's Pixel Lab Experts here and the full list of award-winning participants from The Pixel Lab 2010 and The Pixel Lab 2011.
Application deadline is 30 March 2012 18.00 BST.
For further information on programme and applications please visit our website.
The Pixel Lab is supported by the Media Programme of the European Union, Medienboard Berlin-Brandenburg, TorinoFilmLab and Skillset via its Film Skills Fund.
About Power to the Pixel
Power to the Pixel supports the film and media industries in their transition to a digital age. Headed by Founder & CEO, Liz Rosenthal and COO & Producer, Tishna Molla, the company's London team has a wealth of experience and expertise across film and cross-media development, production and finance, and is linked to a unique network of the leading thinkers, practitioners and innovators who are developing new business and creative opportunities around the world.
Power to the Pixel's clients and partners, past and present include: ARTE; BAFTA; BBH; Berlin Film Festival; BFI; Canada Media Fund; Cannes Film Festival (Marché du Film); EAVE; Edinburgh Film Festival; IFP; Nordisk Film & TV Fond; Orange; Téléfilm Canada; TorinoFilmLab; UK Film Council.
FOR FURTHER INFORMATION ABOUT THE PIXEL LAB PLEASE CONTACT: Ines Braga / firstname.lastname@example.org /+44 (0)20 7535 6723/ www.powertothepixel.com