management techniques for the creative and digital media industry
Plus.....fully funded leadership and management training available
The digital and media industry need middle and senior management that can think smarter and manage more effectively. Given the current climate getting the best out of your people has never been so critical. Alec McPhedran, who delivers 01zero-one's two day How to Lead and Manage your Team workshop, offers simple effective techniques for managers to adopt.
Simple techniques for leading and managing your team:
- Give clear direction. Amazingly, many people working for employers, be it full time, part time, on a contract or freelance still do not actually understand who they are working for or what they are trying to achieve. Many business owners or managers know exactly what the purpose of the business is and its values, yet typically fail to pass it on to those they pay to work with and represent them. People actually enjoy knowing what must be done and working to objectives. What needs to be done, by when, how and within what timescales is a simple guide to communicating clear direction.
- Develop your talent. When times are tough, training budgets and time is normally the first thing to go. Fair enough because training isn't actually what it's about. It's how do you give people new knowledge and skills that may or may not require training. Every day, you have coaching and mentoring opportunities, on the job training that can be delivered. Take time out to explain what you are doing, coach them on how to do other things and support their development. Do you want to be an employer of choice? You determine that.
- Tap into the creativity. You don't have to have all the ideas. In the creative industries we are surrounded by fantastic people with a wealth of ideas. It a resource you have readily available. Run brainstorming sessions, creative thinking meetings or De Bonos Six Hats for looking at ideas with a new slant. The talent and ideas are around you. Are you using it to your advantage?
- Praise and reward success. When things are difficult, we tend to be too busy checking problems didn't arise and then cracking on with the next project. When was the last time you said "Well done" for a good job? A word of thanks goes a long way. The top motivators can be used to reward success. It actually isn't salary that is top of the list. A feeling of achievement is. You can make that happen. Other things like praise for good work, career development and personal growth all sit in the top five motivators. Catch people doing things well and point it out. It makes a big difference.
The next course is FULLY FUNDED for selected businesses through Train to Gain and is running on 16th-17th June 2009 at 01zero-one in Soho.
Fully Funded Leadership and Management Training Available How to Manage and Lead your Team Effectively 16th-17th June 2009 at 01zero-one in Soho
"This course has equipped our company with staff management tools at a crucial time of company growth" Barry Hale, Creative Director, Threshold Studios
On this course managers will learn to:
- recognise their role in leading a business or team in achieving results
- clarify the difference between leaders and managers
- work to their preferred leadership style
- improve business and team performance through effective leadership practice
- motivate and assess others to achieve company goals and to manage conflict
- motivate their staff, manage change and deliver sustainable growth
"Excellent Course especially relevant to new managers in the industry" Charlotte Dale, Manager, Devil Fish Online.
This investment in management skills is just £495 for two days, plus a bursary may be available for this course through Train to Gain. For eligible organisations in the private sector, Train to Gain are offering grant support of up to £1000 to develop leadership and management skills.
About 01zero-one: 01zero-one runs media events, training courses and workshops for professionals in film, television and new media. 01zero-one is a part of Westminster Kingsway College, originally conceived of as a separate brand to engage the creative media industries. 01zero-one is a recognised Skillset Media Academy.
About Alec McPhedran is an experienced Senior Manager having previously worked in leading roles within Channel 4, the Pearson Group, FTKnowledge and Henley Management College. His current projects include one-to-one executive coaching, strategic business development for production companies, delivering training events and team building programmes. He delivers the 01zero-one Leadership and Management for the Creative Industries programme and acts as a specialist business and learning adviser.
Contact details: 01zero-one, Westminster Kingsway College, Soho Centre, Peter Street, London, W1F 0HS Telephone 020 7025 1985 Email info@01zero-one.co.uk, www.01zero-one.co.uk |
