UK Screen Association - Representing the UK's Post Production and Special Effects industries

Envy does full post on 'Kerry Katona - What's the problem' title sequence and promos for MTV.

Creating the promos and title sequence for MTV One's new show Kerry - What's the Problem? Kerry was filmed in an entirely mirrored environment, her repeated reflections representing the light and dark sides of her life, and their seemingly infinite depth.

In some shots she's dressed in white, and some in black, indicating the conflicting side of her personality.

The mirrored environment made every spec of dust and stray hair stand out so the clean up work had to be meticulous. VFX work was necessary to correct distortions in the mirrors and reflections. Two shots of Kerry had to be comp'd to create the image in the endframe which shows Kerry in a white dress with her reflection dressed in black, and graphics were comp'd in to compliment the tonality of the promo without distracting from the live action.

The sequence was also graded and involved developing the contrast between 'white' and 'black' Kerry by giving the former softer, gentler tones, and the former a harsher, more brooding look. These effects had to be achieved while maintaining a sharp and glossy, music video feel to her surroundings.

ENVY credits:

Off-line - Alex Holden
Grade: Vicki Matich
Smoke VFX Artist - Nick Sze
Post producer - Kevin Docherty

Client credits:

Director: Kathryn Dufty
Producer: Sheliza Ng

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Published on 28/04/2009
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